Tuesday, November 07, 2006


Being a chav is the new cool, according to Vogue.

The magazine claims chav fashion made famous by Little Britain's Vicky Pollard is the new chic for next year and dubs the trend "upmarket-downmarket."

Kebabs, jelly shoes, fluffy slippers and package holidays are listed in its predictions for 2007 cooldom.

Louis Vuitton has created jelly shoes for £160 per pair, diamante is big at Giorgio Armani, and iPod cases have been given the treatment by Miu Miu.

Package holidays, are now deemed cool because Club Med has opened a luxurious resort in Phuket, Thailand.

According to Sky a spokesman for Vogue said: "Cheap and cheerful favourites are going up in the world. The buzzphrase is 'upmarket-downmarket'."

What a relief! It seems the Evil Daughter is a trendsetter after all! And if she's very lucky I might let her have a car...


Blogger Six Years Late said...

I've never heard such utter drivel. When all the fashion industry can do is post ironic statement, we know they've run out of ideas.

It's not ironic it's patronising.

Tue Nov 07, 02:26:00 PM GMT  
Blogger Curmy said...

I hope my younger daughter never finds this out, Gavin, it'll give her ideas !

Tue Nov 07, 02:57:00 PM GMT  
Blogger Paul said...

Do fashionistas ever go out in the real world?

Tue Nov 07, 06:11:00 PM GMT  
Blogger IsobelMagsBuchan said...

I just hate the word chav. It is patronising and demeaning both at the same time and labels everyone of a certain social class as coming from the same tribe. Yuk.

Tue Nov 07, 10:12:00 PM GMT  
Blogger kats said...

Pass me a paper bag

Tue Nov 07, 10:54:00 PM GMT  
Blogger Sarnia said...

Blimey - what a car. What finger nails even.

I must post a photie of MY car - it's a Mini Cooper and I lurve it!

Tue Nov 07, 10:57:00 PM GMT  

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